How to turn your business's news into publicity, visibility and more customers.
Try online press releases. They put your name where customers look--search engines. Get your name to the very top of a Google page so potential customers find you faster. Press releases have a broader reach to complement your search engine marketing, display ad, email marketing or traditional advertising campaigns. Reach prospects and customers, journalists, bloggers and influential through an online news release.
This guide is full of ideas like:
How to build your reputation as an expert by releasing a list of helpful tips
Getting readers to share the word by writing an inspiring piece of news
Creating news out of nowhere with a fast customer survey or poll
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