The Value Proposition Toolbox from MECLABS
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"The Value Proposition Toolbox from MECLABS"
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This kit includes 4 tools to help you evaluate and craft your value proposition.

The most efficient way to grow your sales is by converting more of the prospects you already have in your pipeline. To communicate value, you need everyone who works on your marketing campaigns to have a clear understanding of your value proposition — not just for your company as a whole, but for every action you want a customer to take.

In this toolbox, you will get four tools to help you clearly communicate an effective value proposition:

  • 5-step value proposition crafting worksheet
  • 30 Minute Marketer: Value Proposition
  • Appeal/Exclusivity scoring tool
  • Discovery framework tool
In addition to this download, you will also receive a free subscription to a weekly digest of the top marketing strategies, tactics, and results from your most successful marketing peers from MECLABS and MarketingSherpa.


Offered Free by: MarketingSherpa
See All Resources from: MarketingSherpa

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